At Wilde Folk, scent is more than fragrance. It's a ritual, rooted in memory, and magic. Our Folklore Series explores the myths, history, and symbolism woven through the botanicals (& crystals) that inspire our perfumes. From ancient rituals to modern alchemy, each ingredient carries a story worth telling! This chapter begins...
Fun Fact: Wilde Lover was the very first Wilde Folk perfume. The year was 2019, and I was anxiously planning my wedding. Let it be noted, I was never that girl that spent my childhood dreaming up what my wedding would look like. The closest I got to it was...
As the new moon ushers us into Virgo season, we’re invited to pause, reset, and root back into the rituals that bring clarity and peace. Virgo’s earthy energy reminds us that there’s magic in simplicity - in routines, in grounding practices, and in fresh starts. For this season, we’re pairing...
For the past few years, I’ve been manifesting the dream of being a guest on a podcast—and it finally happened! Back in June, I had the honor of joining Kylie Clayborne on her Get in My Chair podcast. We caught up and chatted about all things Wilde Folk & perfumery,...
Happy Earth Day Friends!!! I wanted to create a quick little (yet mighty) Earth Day round up full of products & businesses that prioritize the health of our beautiful planet Earth. If you're anything like me, when I started swapping out things around my house to be more eco-friendly I...
